Thread:Paul.rea/@comment-11533671-20150630091243/@comment-4091815-20150630092042

A finished episode of TV goes through a lot of hands before it hits the air.

I don't know how this particular episode got leaked but a number of advance copies of the premiere were sent out for review.

MTV has to give copies to itunes for streaming and to other networks in other countries that air the show. It's all encoded and protected and stuff but shows and movies still leak.

Think about the Sony hack. Full, finished movies were just sitting on their servers.

Then there is the case of the Supergirl pilot leak earlier this year. That was done on purpose to generate buzz.

As I said, I don't know what happened here but this is not a good thing for MTV. They need this episode to draw viewers to the SCREAM premiere and while the leak will only be seen by a few thousand people in the US - It might hurt.