User blog comment:Paul.rea/Teen Wolf News 090514/@comment-24.48.53.48-20140907225012/@comment-4091815-20140907232711

I place no "blame" on anyone.

The ratings are about people who choose to watch the show. Fewer people are showing up in the ratings.

As to why those who choose not to watch don't, I don't know what's in their heads. I can only go based on what's out there in the world and what's out there most is a lot of specific and somewhat personal beefs.

I disagree with your contention that "online fans are... ...a good indication of the overall viewership. More than a year's worth of Nielsen twitter ratings show zero correlation between online noise about a show and the actual ratings. I'm sure they'll do more research as more viewing shifts away from television - but as I've learned running this site, the vast majority of people don't speak up online.